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Grow your business with a conversion focused Social Media Agency

With over 15 years of Social Media Management experience, you know you're in safe hands.

Engaging with your customer audience and generating sales on social media needs to have a well-thought-out strategy and an innovative approach backed by years of experience.

As a social media marketing agency with over 15 years of experience, we know how to create persuasive ads and use the latest best practices to reach your potential audience and convert them into long lasting repeat customers.

When you work with us, we guarantee:

  • Industry leading strategies
  • No long term contracts
  • Fixed pricing every month
  • Monthly meetings and 24/7 Dashboards

Some of our recent results.

Trusted by companies of all sizes.

We've helped hundreds of companies generate results with our Social Media Services

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Social Media Strategy

Our social media management specialists in Melbourne analyse your business and your market to devise a unique content & engagement strategy that gets you in front of your target audience.

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Social Media Management

From creating great content to creating high performing Facebook ads, we work closely with you and become a unified part of your marketing team.

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Social Media Campaigns

What makes us different is how we approach our campaigns. We use creative and technology powered campaigns to generate maximum results for our clients.

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Instagram Marketing

We use our core digital marketing fundamentals to build audiences and drive sales for many industries using a advanced Instagram advertising strategies and Influencer Marketing.

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Facebook Marketing

Our specialists use knowledge gained over 15 years of experience to halve media costs while still achieving the same results from your Facebook marketing campaigns.

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Social Media Analytics & Monitoring

We ensure each social media campaign is being measured against its objectives and we have technology solutions that cater to both SME and enterprise customers.

The benefits of working with Contevo for your social media marketing.

The Most Experienced Agency in Australia

As a social media marketing agency with over 15 years of experience, we can fully manage a social media marketing campaign across multiple social media websites for companies of all sizes. From start ups to multinationals, we tailor a strategy that’s suited to your business and its goals to ensure you achieve the maximum business returns possible.

We Focus on Conversions

We don’t focus on vanity metrics like reach and impressions, we focus on real ROI metrics like leads and sales. We create top level social strategies and implementation plans with your business objectives in mind to ensure a positive return on investment. As a leading social media agency in Melbourne, analytics and monitoring is at the heart of our successful campaigns across all social platforms like YouTube, Facebook and Instagram.

From Start Up to IPO in 4 Years.

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From a tiny little company, to what we’ve grown into, having a company like Contevo that can develop with us and help us on that journey has been such a huge help. It’s taken a lot of worry and responsibility off my shoulders. You need partners like that. I’d have no hesitation to recommend Contevo to anyone.

Peter Holton

spectur ltd

Frequently asked questions.

A social media agency takes over the social media marketing aspect of your business by running social media campaigns and managing social media ads. Depending on your objectives, they can help increase brand awareness, increase your followers, and improve lead generation.

Many agencies integrate social media marketing into their search engine optimization (SEO) strategies, as social signals are believed to have an effect on page rankings. Moreover, content that users share on social media channels often accumulate links or initiate a high level of engagement.  That’s why many agencies also offer SEO services.

However, you will still find a social media marketing agency that offers stand alone services based on your business requirements.

Cost is one of the biggest considerations businesses make when deciding whether or not to move forward with hiring a social media agency. Unfortunately, a study found that 18% of small, 24% of medium, and 46% of large businesses don’t know exactly how much they spend on social media annually.

When working with a social media management company, Melbourne business owners might spend an estimated $500 to $22,000 per month depending on the package and their specific requirements, as opposed to in-house social media marketing, which can cost anywhere from $65,000 to more than $100,000 per year.

Prices vary depending on the size of the agency, the methods they use, and the services they offer.  There are locally based agencies that offer the full range of complementary services, including Facebook marketing, content and ad creation, campaign management, and analytics and monitoring. Contevo offers a free social media audit on top of everything else.

All businesses stand to benefit from social media marketing. Melbourne business owners can reach customers and prospects through social media channels, where users interact with their favorite brands. No matter your industry, effective social media marketing can help you gain brand advocates, as well as leads and sales.

A 2014 Yellow Social Media Report found that 10% of small businesses and 30% of big businesses advertise on social media.

Small businesses, in particular, have a distinct advantage in social media marketing because they are individual and community-focused by nature, and social media allows them to connect with existing customers and potentially grow their client base. It also allows them to offer personalised service to individual customers.

But that’s not to say that bigger and more established businesses have little to gain from social media – it’s a powerful tool for creating a direct connection between brands and customers.

When looking for a social media agency, Melbourne business owners should keep an eye out for the following skills and qualities:

  • Client relationship skills – It’s crucial for you to work with a social media agency that is responsive and transparent. They must manage the relationship in a way that makes you believe that you are their top priority and that they intend to follow through on their promises.
  • Customer service – Frustrated customers often come to social media to air out their grievances. That’s why it’s important to work with an agency that knows how to handle negative comments quickly and effectively before the issue escalates.
  • Engagement – Anyone can set up and manage a social media account, but only the most experienced agencies can actually get a high degree of engagement from what they’re doing. Make sure that they can get results for your business.
  • Knowledge – Find an agency with some knowledge of your niche, or has worked with clients from the same industry.
  • Monitoring and analysis – An effective agency uses numbers, data, and trackable metrics to measure impact. Too many agencies get caught up in accumulating likes, shares, and followers, and lose sight of business objectives. 

The best social media channel to promote your brand on depends on who your target audience is and where they spend most of their time online.

When identifying your target audiences, you must define their age, gender, language, who they follow, and what type of content they interact with on social media. Pinpointing these aspects of your target audience will also guide you towards finding the best network for your business.

In order to find the best approximations, agencies often start with real-life profiles and observe how they interact with brands, content, and other users on social media.

When done correctly, social media marketing has been shown to improve customer engagement, which allows you to encourage interactions in other business touch points, both online and offline. This could mean anything from attracting more users to your official site, getting them to visit your office, or making a phone call. And the best part is that these interactions are trackable.

Effective social media marketing also encourage a stronger affinity for your brand, which can potentially blossom to customer loyalty – the kind that translates to repeat purchases.

In order to find out how much ROI you’re getting from a social media campaign, your social media agency must continually track metrics and monitor your brand’s performance on the networks.

They say that the ideal length of time for a campaign is 60 days, give or take. After that, the creative should be changed to a new campaign ongoing. That is roughly the time it takes for the average person to retain and recall information in a profound manner. Anything shorter than that decreases the likelihood of your target audience seeing and absorbing the messages you’re sending.

That’s also enough time for your social media marketing agency to run an multi-channel marketing campaign each year, with the creation of the promotional calendar and the identification of vehicles kick starting the process.

Going past the 60-day mark might make your message go stale and ineffective. Overt familiarity can render campaigns invisible, which is why even the most established brands change up their campaigns periodically.

A 2015 Social Media Examiner survey found that 64% of marketers spent 6 hours social media per week, while 41% spent more than 11 hours. Moreover, the survey found that time spent on social media correlates with the size of the business and number of employees.

Despite these numbers, however, it is important to set your own social media time management strategy with proper planning and strategising.

Working with a social media agency means having a dedicated team that handles all planning, publishing, curation, engagement,  and monitoring and analysis so that you can focus on growing your business.

To market your business on social media, you must have clear business goals and objectives, create a calendar, build authority, initiate conversations, make use of compelling visuals, and dominate at least one platform. And because social media is a noisy place, you need to find a way to stand out from your competitors.

But more importantly, you don’t have to do it all by yourself. Working with a social media agency in Australia gives you access to the tools and expertise you need to run effective campaigns.  Having a dedicated team also frees up your time, allowing you and your in-house employees to focus on your core activities.

As of 2019, the most widely used social media sites in the world are:

    • Facebook (1.59 billion active monthly users)
    • Whatsapp (1 billion active monthly users)
    • QQ (853 million active monthly users)
    • WeChat (697 million active monthly users)
    • QZone (640 million active monthly users)
    • Tumblr (555 million active monthly users)
    • Instagram (400 million active monthly users)
    • Twitter (320 million active monthly users)
    • Baidu Tieba (300 million active monthly users)
    • Google + (roughly 300 million active users)

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