When looking for a Facebook ad agency that does Facebook marketing, Melbourne businesses should keep an eye out for the following qualities:
Performance – Does the agency deliver results? What have they achieved so far? A legitimate Facebook marketing agency can show you their deliverables. They will also send detailed reports on what they were able to accomplish within the past day, week, or month.
To gauge their competence, ask for case studies that show exactly how much revenue they’ve generated for previous clients. Look for reviews and testimonials. Get in touch with previous clients to find out what their experience was like working with the agency.
Transparency – Is the agency transparent when it comes to pricing? When working with a Facebook advertising agency, it’s important to know how much you’ll be spending on the company’s Facebook marketing services. Choose an agency that is upfront when it comes to fees and costing. Their pricing model should be fair and easy to understand.
Trustworthiness – A reputable firm will have positive reviews and testimonials. Find out what people are saying about them online, and pay attention to how they respond to feedback.
Responsiveness – How well do they communicate? A Facebook ads agency should be quick to respond to your messages. They should also be proactive about sending reports and updates on the performance of your campaigns.