Contevo's Digital Marketing Blog

Position Zero: How to Optimise for Google’s People Also Ask Boxes

Looking for ways to grow your online strategy in 2020? Perhaps it’s time to start optimising for People Also Ask (PAA) boxes – maintain an edge over the competition when you appear in this section…

AfterPay vs ZipPay: What You Need to Know About BNPL for Business

Unless you’ve been living under a rock this past year or so, chances are, you’ve heard of Buy Now, Pay Later. You may have even used a BNPL service yourself – just like the 2…

How to Increase Conversions with Personalised Marketing

Every one of your customers is an individual, so why not treat them as such? It might just give your conversions a boost. Gone are the days when marketers would send out generic “Dear customer”…

How COVID-19 is Affecting Retail and eCommerce in Australia

As a Stage 3 lock-down looms over Australia, with non-essential shops likely to be shut down for the foreseeable future, small and large businesses are feeling the impact of COVID-19. Here’s how the pandemic turned…

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