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5-ways-efficient-social-media-marketer

5 Ways To Be a More Efficient Social Media Marketer

Businesses have complemented traditional marketing tools with social media strategies to grow their business. Social media is cost-effective and enables any business to reach out to a bigger and broader market in ways that would…
instagram-advertising-and-demographics-what-you-need-to-know

Instagram Advertising and Demographics: What You Need To Know

With over 90% of Instagram’s 300 million users under the age of 35, marketing on the platform is a little different to other digital media. Unlike Google AdWords or Facebook Advertising, it’s not simply a…
3-vital-elements-successful-content-marketing-strategy

3 Vital Elements of a Successful Content Marketing Strategy

Many organisations struggle with digital marketing because of a misguided impulse to work on various strategies independently of one another instead of seeing it as one big strategic process. This often leads to a disjointed,…