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Content Team Content Marketing, Data & Analytics, Lead Generation, Performance Media 28Mar

Focus On These 3 Marketing Elements To Skyrocket Conversion Rates

High conversion rate is a universal goal for every digital entrepreneur. It’s the mother of all KPI’s and keeping it high means business is good. But sometimes the road to improving your conversion rate can…
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Content Team Performance Media 6Oct

The Nike Ad Paradox: Why Big Brand Video Ads don’t work for SMBs

We’ve seen them all before. Nike, Coca Cola, Louis Vuitton, you name it. Putting out high-quality video ads that are probably worth more than a Tesla. With these multi-billion dollar companies basically running the world…
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Content Team Content Marketing, Performance Media 3Jun

SEO or PPC? Tips for an Integrated Approach

When developing a digital strategy, business owners often wonder whether to focus on search engine optimization (SEO) or paid search (PPC). The answer depends on your business objectives, prospective customers, and industry.  Should you invest…
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admin Performance Media 4Jun

Keywords that Convert: Search User Intent and How to Use It to Improve Conversion Rates

Tired of using keywords that don’t convert? Econsultancy found that a miniscule 22% of businesses were satisfied with their conversion rates. Join the club by optimizing for search user intent. How keyword intent impacts conversion…
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Focus On These 3 Marketing Elements To Skyrocket Conversion Rates

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