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Facebook Shops: How to Use This Social Ecommerce Tool For Sales

Facebook has rolled out Shops, a social commerce tool meant to help small businesses and specialty retailers bring their products online. From a quick and painless onboarding process to a relatively low processing fee, find…

Why You Should Adopt Omnichannel Marketing and How to Do It Right

As Australians embrace 24/7/365 shopping across multiple channels, there will inevitably be a shift in consumer demand and expectation, forcing businesses to undergo drastic transformations that go beyond the occasional site update. Enter omnichannel marketing.…

AfterPay vs ZipPay: What You Need to Know About BNPL for Business

Unless you’ve been living under a rock this past year or so, chances are, you’ve heard of Buy Now, Pay Later. You may have even used a BNPL service yourself – just like the 2…

How COVID-19 is Affecting Retail and eCommerce in Australia

As a Stage 3 lock-down looms over Australia, with non-essential shops likely to be shut down for the foreseeable future, small and large businesses are feeling the impact of COVID-19. Here’s how the pandemic turned…