Category: Content Marketing

Contevo > BLOG > Content Marketing
  • 19
    Jun

    Google’s Fred Update: How To Avoid Losing Organic Traffic

    If you’re wondering: “Who is Fred?” And, “Why is Fred coming after my rankings?” It’s time to stop fretting because we’ve got the down-low on this most recent Google algorithm update. Google’s Fred came about back in early March (2017), however, Google did not confirm that there was on...

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  • 06
    Jun

    Google’s Accelerated Mobile Pages: What You Need To Know (AMP)

    Google’s Accelerated Mobile Pages (AMP) was established because having a responsive mobile presence is important – but it isn’t enough. With the popularity of smartphones and mobile devices to explore the internet, the convenience of portable devices is hampered by the current speed of the mobile experience. Slow performance hinders...

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  • 01
    Jun

    Ad Blockers: Here’s How To Get Around Them

    Ad blockers have been around for a long time. Since the first ad banners popped up in chat rooms in the days of AOL, people have been trying to find ways to stop them interrupting their experience. (Back then we’d put a piece of tape on that part of...

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  • 10
    Jan

    Content Marketing Tips: The ONE Thing You Need in 2017

    On the hunt for some killer content marketing tips to boost your SEO efforts? In a digital space where everyone is trying to one-up and optimise better than their competitors – how do you rise and rank above? Today’s most powerful and essential content marketing tool is interactive, it’s...

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  • 31
    Oct

    Google Penalties to be Handed Out for This 1 Thing

    As more and more people are using their smartphones to access the internet, Google is continuously striving to create a Mobile-First environment, introducing changes to enhance the user’s mobile experience. If websites fail to comply with these changes, it could result in  some serious Google Penalties.  So if your...

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  • 08
    Sep

    Google Vs Bing: Breakdown of Search Engine Algorithms

    Google Vs. Bing. It’s a statement we get thrown at us quite often. When it comes to content marketing or SEO, we all want to ensure that the content we create is engaging, evergreen, and effective in helping our webpages rank high on search engines. It is undeniable that Google...

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  • 01
    Sep

    5 Google Mobile-First Changes You Need To Know (INFOGRAPHIC)

    A Google Mobile-First era is upon us. With weekly updates, changes, and new functions to play with, Google’s network has our digital team constantly engaged and active. It’s not secret – in fact, Google has made strong mention of their Google Mobile-First movement, so frequent changes in this direction...

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  • 11
    Aug

    10 SEO Services Myths Busted!

    As search engine algorithms constantly evolve and develop, so too do the methods of optimisation behind them. The SEO services world has drastically changed in such a short amount of time, so it’s no surprise if you’re struggling to keep up with what’s what…or what’s not. There are commonly...

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  • 04
    Aug

    5 Tactics SEO Management Companies Need To Avoid

    In order to rank higher in search results, garner more organic traffic, and become a reputable trusted website, SEO management companies should maintain fair, active and high-quality optimisation that focuses only on improving the user’s experience. Anything other than this – as in, dishonest, sneaky and hindering methods –...

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  • 26
    Jul

    Inside Google RankBrain: How The Algorithm Affects SEO

    The digital world was put on medium-high alert last October when the Google RankBrain algorithm was announced. While the algorithm is still growing and evolving (like all our brains, right?!) there are definitely features that are still kept under wraps, with information about its use and impact on SEO...

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