Page 30 to Position 3 for Highly Competitive Keyword "Car Insurance"

Results Snapshot

410% Increase in Traffic

Top 3 for Keyword "Car Insurance"

Removed Google Penalty

The Challenge

Previously holding a coveted site position in search engine rankings, Youi.com.au incurred a Google penalty that saw their organic traffic drop by a staggering 80%. Most of their top-level keywords dropped past page 10 – a catastrophic result. 

Youi.com.au had been attempting to remedy this with the help of their incumbent agency, when they engaged Contevo. Our goal was to successfully recover from the Google penalty and urgently return the page one ranking of the website.

Our Solution

Our team performed an immediate recovery strategy, commencing with a disavowing process that blocked an extensive list of links that were deemed as “unnatural” by Google.

After an intensive 6 week period on foundational recovery, our team then executed a comprehensive SEO and Content Marketing strategy.

As a result, Youi.com.au hit page 1 in 6 months, and ranking in the top 3 for the keyword “Car Insurance” in 11 months which ultimately resulted in an 410% increase in traffic to the site.

The Results

Top 3 for keyword for one of Australia’s most competitive keywords “Car Insurance”.
As a result, the website recovered and saw an 410% increase in traffic.

Client Feedback

Some more of our recent results.

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