Author: Contevo Team

Contevo > Articles by: Contevo Team
  • 31
    Jul

    How To Drive Online Sales with Pinterest Advertising

    Pinterest advertising is the quiet achiever of social media marketing and we haven’t even begun to scratch the surface. We think of Pinterest as beautifully structured digital image boards, a place you might go to find a new recipe or room decor idea, but there is far more potential...

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  • 18
    Jul

    Keyword Research Strategy: Google Search Console and Ahrefs

    The best SEO strategy is one that clearly defines which key terms, words and phrases you need to use in order to help your reader find exactly the kind of content they’re seeking. And that process starts with a keyword research strategy.  Keyword research allows us to identify which...

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  • 12
    Jul

    139 Global Instagram Statistics and Facts 2017 [Infographic]

    As enthusiastic Instagram advertisers (and users), we’re always hungry to get our hands on the most recent user-centric Instagram statistics. So, it was only natural for us to get excited when data on the popular photo-sharing app was compiled and neatly presented to us. Earlier this year, our friends over...

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  • 04
    Jul

    How to Organise Facebook Ad Campaigns

    At the very top level, you have the notion of Social Media Marketing – and within that, you have Facebook Ad campaigns. But when we delve further into Facebook ads, the core success of these campaigns relies on a clean, sophisticated approach to ads management. Just like our lives,...

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  • 22
    Jun

    How To Use Accelerated Mobile Pages (AMP) For Ecommerce

    AMP, a neat acronym which stands for Accelerated Mobile Pages. For those who have never come across the term, AMP is an open-source project, created by Google in late 2015. This initiative aims to “make the web better for all,” but what Google really means by this is that they aim...

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  • 19
    Jun

    Google’s Fred Update: How To Avoid Losing Organic Traffic

    If you’re wondering: “Who is Fred?” And, “Why is Fred coming after my rankings?” It’s time to stop fretting because we’ve got the down-low on this most recent Google algorithm update. Google’s Fred came about back in early March (2017), however, Google did not confirm that there was on...

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  • 09
    Apr

    Lead Generation Strategies: The Content Tool You Need Now

    If you’re in the B2B space, you most likely rely on lead generation services to implement tactics that will help engage businesses enough to initiate a conversation with you. Moreover, you don’t want just any person or business contacting you. You want to attract red-hot (qualified) leads! The best...

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  • 15
    Mar

    Google AdWords Services Changes and Updates So Far in 2017

    If you’ve logged into AdWords services recently and noticed that something is different – your observational eye is 100% correct. Google AdWords services and functionality is under constant review and this often results in change. Like anything, we don’t always notice these changes, sometimes we need to dig a...

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  • 22
    Feb

    Google’s Green ‘Ad’ Label is Being Replaced (Yet Again!)

    UPDATE (02/17): The Google Adwords ‘Ad’ label is going through another aesthetic change. Google have now confirmed that they will commence a global roll-out of their new Ad label style. The very short-lived life of the solid green ‘Ad’ label is now being replaced by a white label with a...

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  • 10
    Jan

    Content Marketing Tips: The ONE Thing You Need in 2017

    On the hunt for some killer content marketing tips to boost your SEO efforts? In a digital space where everyone is trying to one-up and optimise better than their competitors – how do you rise and rank above? Today’s most powerful and essential content marketing tool is interactive, it’s...

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