Author: Candice DeVille

Contevo > Digital Marketing Blog > Articles by: Candice DeVille
  • 26
    Apr

    The State of Australian eCommerce 2018

    Australian e-commerce is rapidly evolving as we fall further in love with online buying. As many as 4.6 million Australians accessed Amazon US in October 2017. Amazon US ranked second in terms of unique visitors, whilst Woolworths was visited by 6.7 million Australians.     Statista estimates that Australian...

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  • 29
    Mar

    Shopify Vs. BigCommerce – Which Is Best?

      It’s a challenging task to choose the right e-commerce platform for your store. The two leading e-commerce solutions, Shopify and BigCommerce, might confuse you because there isn’t any clear-cut winner when it comes to features, pros, and cons. You need to make your choice based on your objectives,...

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  • 06
    Mar

    How to Have the Best ECommerce Site

      “Content precedes design. Design in the absence of content is not design, it’s decoration.”  – Jeffrey Zeldman, Zappos   Apple has shown us that when you design something well, user engagement and then profit will follow. Yet for all the time and effort devoted to designing great products,...

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  • 26
    Feb

    Why Video Marketing Is a Smart Strategy

      Using video to market your product is one of the smartest things you can do as an online retailer right now. Video marketing in ecommerce works for one simple reason – it’s more human.   We’re not talking about big budget ads, just simple and informative product highlights...

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  • 31
    Jan

    High converting Facebook campaign secrets

      Not all Facebook ad campaigns are created equal so how do you ensure that yours is going to be a high converting facebook ad campaign? We’re skipping the hype and getting down to the nuts and bolts of how you can run a hugely successful Facebook ad campaign...

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  • 16
    Nov

    Adwords Vs. Facebook PPC

      You’ve only got so much in your marketing kitty, so how do you choose where to spend those dollars when deciding between Google Adwords and Facebook advertising? Before we get into the slightly more technical bit, there is one key difference between these channels it is critical to...

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  • 02
    Nov

    How to boost ecommerce sales this holiday season

    The holiday season is the best season for ecommerce sales worldwide.   Christmas is the best shopping season, which for many begins on Black Friday. While this is traditionally a US-based shopping day,  ecommerce sales mean this marketplace is now worldwide.  Last year, Cyber Monday was the biggest online shopping day ever...

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  • 05
    Oct

    How to generate serious sales with Instagram Ads

    Instagram ads are the latest millionaire makers. Instagram has taken the photo-sharing, social media community by storm. Since launching in 2010 and becoming acquired by Facebook in 2012, Instagram has experienced explosive growth and incredible worldwide popularity with 80% of users living outside the US. While most Instagram users...

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  • 20
    Sep

    How To Generate Sales With Influencer Marketing

    Influencer marketing is one of the hottest buzz words around. All types of brands from all over the world are using influencer marketing to promote their products. According to a survey, 84% of marketers plan to create at least one influencer marketing campaign in next 12 months. Why? Because...

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  • 25
    Jul

    Social Media Tips: How To Nurture Your Facebook Community

    You’re here because you know that social media is an effective and free way to communicate with your customers and followers of your brand. Maybe you’ve been on Facebook for quite some time already, but the ever changing algorithms are making it harder and harder for you to reach...

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